PACKAGING DESIGN | SOCIAL MEDIA | AD DESIGN
THE ASK
Please design a 3-image carousel for Poppi to promote their sodas. The carousel should highlight key features and benefits of the brand in a visually engaging and cohesive manner. Additionally, create a print poster for Poppi.
In addition to this project, I designed three new flavors for Poppi, including a Halloween flavor. I wanted to use fruits, colors and designs that Poppi hasn't used yet in their flavors and combine those ideas with Poppi's existing designs. The new flavors are Blackberry Vanilla and Strawberry Kiwi.
CAROUSEL
For the carousel, I introduced my new Poppi flavor designs. The style is authentic, bubbly, and cute, aligning with Poppi’s Instagram aesthetic while adding my unique touch.
POSTER
I decided to create a new spooky limited edition flavor for Poppi; Pumpkin Cider, and the poster showcases the release of the flavor in October. I used a black can and utilized bright, fun, yet spooky colors like orange, purple, and white. This flavor would have a pumpkin-cinnamon-esque taste, but I wanted to make the design based as if the flavor was created in a witch potion.
NEW FLAVOR POSTERS
I crafted posters for my new flavors, Blackberry Vanilla and Strawberry Kiwi, adhering closely to Poppi’s brand guidelines while injecting some creativity. I wanted to make them look like Poppi's usually new flavor posters.
